Blog / 29th May 2019

A Few Seo Hacks For Your Business

BY ANKUSH

Search Engine Optimization (SEO) has been around almost as long as Search Engines and Search Engines have been around almost as long as there has been information to search online.

So, why is SEO still seen as a cross between witchcraft and a pyramid scheme? And, where should an entrepreneur to go for good information to implement SEO for small business? Here is the right place! Below we will discuss simple SEO hacks to help small businesses in the Search Engines.

(A) Start a Blog

While this may not strike people as the first thing to develop an SEO strategy, but it is an extremely important step to take. Blogs help to provide content for those who are seeking different types of products or services. Blogs provide more opportunity to be connected through Internet search.

(B) Think about how people will search

Here are few tips to help you figure out what your potential clients and customers might type on Google search bar when they are looking for a company like yours:

  • 1. Walk in their shoes: Think about what you’d type if you were them.
  • 2. Gather intelligence: Ask friends and family members what they might type if they wanted to search for your products/services
  • 3. Do your research: Conduct a quick survey of your current customers (if this is applicable)
  • 4. Utilize available resources: Use a tool like Google AdWords Keyword Tool to find trending words and phrases to use for SEO keywords.

Learn about Title Tags and Meta Tags

Why focus on these things? Well, plain and simple: because they matter to Google! These are some of the first snippets of content that searchers will be presented with when they browse Google SERPs. So, you will want to make sure that these are relevant, easy-to-read and that they can catch people’s attention.

(D) Engage on Social Media

Your strategy for SEO for small business will be boosted when you try to make a name for yourself online. One way to do this is by getting engaged with on-going conversations that have to do with your industry. You can do this on any social media platforms that you feel are applicable to your business. Try Facebook, Twitter, Instagram, Vine, LinkedIn, Google+ and others!

Obviously, this means your business will need to have profiles on those networks so, if you don’t have a Facebook page, a Twitter account, etc. you will probably want to create those as soon as possible or contact us at DMTCA.

SEO will help your business succeed. As you can see, putting in place a strategy is essential if you want your business to succeed online. If you constantly improve your website and publish great content, then you will have a better search engine ranking than your competitors. Yes, it is that simple.